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Archive for Music Rights Without Fights

A Competitive Edge For Marketing Students

A Competitive Edge For Marketing Students

Here Richard Kirstein looks at how marketing students can compete in the job market by gaining a good understanding of procurement, especially when it comes to negotiating music rights. In this post he shares the importance of gaining knowledge about the key issues surrounding music licensing and how this can help their future careers.

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Music Rights Without Fights: Q&A

Music Rights Without Fights: Q&A

Richard Kirstein shares his motivations for writing his book Music Rights Without Fights and why brand marketers would benefit from reading it in this post. If you have any questions for Richard about the book, that aren’t answered here, please leave a comment at the end of the post.

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