Top Marketing Blogs And Websites
We all have our favourite blogs and industry websites for keeping up-to-date with news, developments, trends and opinion. Here are a few of mine across marketing, advertising, procurement and music. If you can recommend any others to readers of this blog, please use the comments box at the end.
Campaign is targeted at agencies though many marketers read it too. The weekly column by Jeremy Bullmore is truly brilliant. A man of whom Nigel Bogle, co-founder of BBH once said: “Jeremy Bullmore remains the one person in British advertising for whom the brilliance-to-bullshit ratio is 100:0.”
WFA is the international trade body for advertisers. Their blog is a must-read for global marketers especially this excellent post by Steve Lightfoot on the need to embed procurement into marketing teams.
Music Industry Blogs
Music Business Worldwide seems to be fastest on key news stories. A brilliant site run by the hyper-connected Tim Ingham.
Synchblog is expertly curated by Emma Griffiths with insightful perspectives on the UK & US music supervision and sync industries.
I would highly recommend adding all of these sites to your RSS reader, and while you're at it add this blog too! If you have any suggestions of blogs to follow for those working in marketing and procurement, please leave a link with a bit of background information below.