Red Balloon

Client: Ladbrokes

Film: “Red Balloon”

Music: “Let’s Go” – The Launderettes

Brief: Find and license a replacement for hero track currently on the table.

Our solution: Resilient ran a competitive tender with music rights owners, using a very detailed creative and commercial brief.

Result: Resilient found the track. We cleared broad rights for the offered licence fee, plus multiple options covering additional content.