Client: Frank PR / 8lbs
Brand: Simply Business
Campaign: Christmas Every Day
Music: “I Wish It Could Be Christmas Every Day” (Roy Wood)
Re-record backing track produced by Anger Music, performed by a choir of small business owners.
Brief: To license the publishing rights for the classic Christmas hit “I Wish It Could Be Christmas Every Day”, written by Roy Wood, originally recorded by Wizzard.
Our solution: Resilient structured a flexible deal which including options for future Christmas campaigns.
Result: We concluded a publishing sync licence with Sony Music Publishing for a competitive fee.